Performance Marketing Leader · 20+ Years · $200M+ Managed

Senior paid media operator. Three ways in.

Twenty years running performance marketing across Google, Meta, YouTube, TikTok, CTV, and LinkedIn. Pick the path that fits — hire me full-time, work with me fractionally, or read how I run paid media after nine figures of spend.

Care.com IAC Applications Umbrella Digital WayBetter Crown Awards Google Partner

For recruiters & hiring managers

Hire me full-time

I'm open to my next Director, Senior Director, or VP role in Performance Marketing, Growth, User Acquisition, or Paid Media. Immediate start, NY-metro or remote.

See full-time pitch

Resume · case studies · 16 named references

For founders & agencies

Work with me fractionally

Fractional Head of Paid Media for growth-stage brands, or white-label media buying for agencies that need a senior buyer in the seat. Month-to-month, senior from day one.

See fractional offer

$8K–$15K/mo · 3-month minimum

For everyone else

Read the playbook

Seven principles from 20 years and $200M+ in budgets at IAC, Care.com, WayBetter, and Umbrella. The operating system I bring to every engagement.

Read The $200M Playbook

7 principles · ~10-min read · downloadable PDF

$200M+

Lifetime managed spend

20 yrs

Performance marketing

6 channels

Google · Meta · YT · TikTok · CTV · Prog

8 certs

5 Google · 3 LinkedIn (current)